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The luxury traveler market has different characteristics than regular travelers. They're not just looking for a place to stay, but also for an exclusive, personalized, and classy experience. That's why hotel marketing strategies for this segment must be more specific and well-planned.If you want you... More
In today's digital age, hotel guests aren't just looking for price and location, but also how your hotel appears online. That's why hotel marketing through content is so important. Creative content can help increase brand awareness, engagement, and even drive direct bookings.However, many hotels are... More
In the world of hotel marketing, competition is increasingly fierce. Many hotels are vying to attract guests, both through OTAs and digital advertising. One of the most effective platforms is Meta Ads (Facebook & Instagram Ads). With the right strategy, hotels can increase brand awareness and dr... More
Amidst the fierce competition in the hospitality industry, hotel marketing is no longer just about promotional discounts and pretty photos. Today's travelers, especially those aged 25–40, are increasingly discerning and critical in choosing accommodations. So, is your hotel meeting their expectation... More
Guest reviews are a valuable asset in the world of hotel marketing. They not only build trust, but also play a significant role in increasing bookings. If you manage a holiday rental, villa, or small inn, now is the time to focus on collecting more reviews from past guests.Here are 5 effective ways... More