Blog

Many hotels think that if occupancy is high, business is running smoothly. However, this isn't necessarily the case. Some hotels are almost full every day, but profits remain slim. On the other hand, there are also properties with average occupancy, but their revenue is much healthier. The differenc... More

Many hotels feel they have a website, but direct bookings remain minimal. They have traffic. Instagram is active. Ads are also running. But inquiries and reservations still come in mostly through OTAs. When this happens, the problem is often not traffic, but rather the website structure itself. This... More

Many hotels are still too focused on achieving high occupancy rates. However, in the hospitality business, full rooms don't necessarily translate to maximum profits. Therefore, there's one metric that hotel revenue managers almost always pay attention to: ADR. If you've worked in the hotel, villa, o... More

In recent years, the dormitory concept has become increasingly common in tourist cities, backpacker areas, and even digital nomad destinations like Bali. Not just cheap hostels for foreign travelers, many dormitories are now more modern, comfortable, and even have aesthetic designs, making them suit... More

Many hotels are already actively marketing, with Instagram accounts running, ads running, websites generating traffic, and even reels sometimes receiving high views. But strangely, bookings still feel stagnant. This situation is quite common in the hospitality industry. And usually the problem isn't... More